According to Alexis Muro, general manager of Christian Louboutin Group, "the Middle East region has an important strategic importance for the group, it will play a big role in attracting new customers." Recall that the brand was created in 1992 in Paris by French shoe designer Christian Louboutin and has become extremely popular with women in a fairly short time. Today Louboutin shoes and bags are sold with great success in 46 countries. The brand has 20 own branded stores in different countries. There are Louboutin branches in the USA, Asia and Japan, in Europe, and now it will also appear in the Middle East.